Never ranked in Chambers? Here’s what to do – Part II

Introduction This piece was first published in Bar & Bench. In the second entry of this three-part article, Lawfinity highlights the new entrants in the Chambers and Partners rankings and how they made it. The gold standard in law practice guides has news! A grand total of ‘three’ new entrants have made it in its […]
Never ranked in Chambers? Here’s what to do – Part I

Introduction This piece was first published in Bar & Bench. In the first entry of this three-part article, Lawfinity discusses what should be the long-term strategy of law firms leading up to Chambers and Partners rankings. The gold standard in law practice guides has news! A grand total of ‘three’ new entrants have made it […]
How Authentic Storytelling gets Practice Development Everywhere!

Our Founder recently had a dialogue with a Business Magazine in its feature on 50 self made female entrepreneurs. We are reproducing the feature below because it carries not a few pieces of insight on how storytelling can take professional practices places. Read it below: Give us a bit of background about yourself and your […]
10 Weak Links In Law Practice Development Plans – Part II

Yesterday, we discussed, failure. Finding a successful law practice development plan’s case study in the Indian market is no less than a Ranthambore tiger sighting! Make no mistake, Legally, India’s terrain is full of prodigies and massive professional empires. Without taking anything away from their feat, we can also not ignore that most of them […]
10 Weak Links In Law Practice Development Plans – Part I

One road less travelled in the Indian law practice market, is to come up with a concrete practice development (PD) plan and to be able to say it succeeded. Yes, we have more than a few legacies – usually a function of time and relationships though. But when a law practice comes up from scratch and […]
BCI makes History: Your checklist of 4 to prepare for foreign law practice entry into India

“No commercial competition or procurement”, the Bar Council of India (BCI) forewarns, as it begins lettering its historic notification solemnising the marriage of the Indian and global legal sector. BCI notification 1260 of 2023, on 13 March, allowed foreign lawyers to do non-litigous law practice in India. The lawyers have to be registered with the […]
How GCs, Fund Partners, Other Business Heads captain tight ships: Lawfinity Solutions explores?

The Dealmaker’s Theorem, a project by Lawfinity Solutions, deigns to help private practice lawyers, legal tech specialists and others try on the shoes of those who are good at getting into others’ shoes. “Mirroring” is the act or technique of increasing our “likeness” to the object or person facing us. Anyone interested in, or as […]
Soft PR isn’t the answer to all your client growth prayers, PR+BD is!

In the realm of legal marketing in India, Months of paying for expensive visibility over the highest circulating business publications, sponsoring sophisticated GC dinners at the country’s most exclusive trade bodies, buying profile space for an arm and a leg in some legal publications, and hiring a social media manager to float all of […]
Revolutionize Legal Marketing: Video Strategies for Lawyers in India | Lawfinity’s Innovative Approach Unveiled – Part II

In Part I yesterday, we discussed how you haven’t really given yourself a chance if you think your practice can’t evoke client action through your legal marketing emails. You just haven’t used the power of videos, yet. Law practice marketing in India has evolved beyond traditional methods, if you thought nobody reads newsletters because you […]
Revolutionize Legal Marketing: Video Strategies for Lawyers in India | Lawfinity’s Innovative Approach Unveiled – Part I

If you thought nobody reads newsletters because you don’t, think again. The same audience is spending hours at end scrolling through videos on Instagram, YouTube and other social media platforms. In fact on YouTube, it is seeking out videos by consciously inputting search phrases. Legal marketing in India is no longer confined to traditional methods, […]