Never ranked in Chambers? Here’s what to do – Part II

Introduction This piece was first published in Bar & Bench. In the second entry of this three-part article, Lawfinity highlights the new entrants in the Chambers and Partners rankings and how they made it. The gold standard in law practice guides has news! A grand total of ‘three’ new entrants have made it in its […]

Never ranked in Chambers? Here’s what to do – Part I

Introduction This piece was first published in Bar & Bench. In the first entry of this three-part article, Lawfinity discusses what should be the long-term strategy of law firms leading up to Chambers and Partners rankings. The gold standard in law practice guides has news! A grand total of ‘three’ new entrants have made it […]

How Authentic Storytelling gets Practice Development Everywhere!

Our Founder recently had a dialogue with a Business Magazine in its feature on 50 self made female entrepreneurs. We are reproducing the feature below because it carries not a few pieces of insight on how storytelling can take professional practices places. Read it below: Give us a bit of background about yourself and your […]

Soft PR isn’t the answer to all your client growth prayers, PR+BD is!

  In the realm of legal marketing in India, Months of paying for expensive visibility over the highest circulating business publications, sponsoring sophisticated GC dinners at the country’s most exclusive trade bodies, buying profile space for an arm and a leg in some legal publications, and hiring a social media manager to float all of […]

You can’t do these 4 things with your law practice marketing videos!

Picture Credit- https://www.instagram.com/foundr/?hl=en

In a sea of webinars and podcasts how does a law practice use its video appearances to break through clutter in the marketing world? “Quality over quantity” is best a catchphrase in a brainstorming session. How does a law practice turn content often accused of ‘dryness’ into honey flanked by social media bees? Churning out […]