Lazy Content Marketing - Lawfinity Solutions

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Fresh perspectives on traditional marketing, for a traditional sector, done unconventionally!

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Fresh perspectives on traditional marketing, for a traditional sector, done unconventionally!

Lazy Content Marketing

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TOFU

Social media campaigns [LinkedIn, Twitter, Niche social media]
Media placement campaigns
Podcasting [Audio+Video] campaigns

Related Blogs

Related Video

MOFU

SEO optimised and voice optimised Website pages content
Firm brochure content and design

SEO optimised and voice optimised Website blogs
Bespoke website lead magnets

Related Blogs

Related Video

BOFU

Curated email marketing campaigns
Micro Courses and Online Legal Academy structures
Email Drip Courses
Client Onboarding material

Related Blogs

Related Video

TOFU

Social media campaigns [LinkedIn, Twitter, Niche social media]
Media placement campaigns
Podcasting [Audio+Video] campaigns

Related Blogs

Related Video

MOFU

SEO optimised and voice optimised Website pages content
Firm brochure content and design

SEO optimised and voice optimised Website blogs
Bespoke website lead magnets

Related Blogs

Related Video

BOFU

Curated email marketing campaigns
Micro Courses and Online Legal Academy structures
Email Drip Courses
Client Onboarding material

Related Blogs

Related Video

* TOFU = Top of Funnel. The things you create for a potential client who is not even aware of your existence

* MOFU = Middle of Funnel. The stuff you create for a potential client who has managed to start slipping toward engaging you

* BOFU = Bottom of Funnel. The steps you take to land the mandate.

* Lazy = A smart, highly intentional lawyer who knows better than to sweat things that do not need sweating.